The elements which are defined here is

Symbol: includes, Manglam Brand name typography, the TM mark, the BDL short term, the hut structure with building blocks and the red line. The hut represents shelter, security and protection. The building blocks represent the steady growth and solid foundation. All these elements form to make the Manglam brand symbol.

Punchline: The tagline in the logo is written in Hindi language so as to give a Connection between modern and traditional values of the company.